Regional Business Development & Marketing Manager
Job Description
Regional Business Development & Marketing Manager role focused on expanding Arnold & Porter’s California presence and supporting firmwide growth across priority technology and media practices.
Responsibilities
- Partner with leaders and attorneys in the Technology & Media Industry Group, Technology Transactions, and Telecommunications to develop business plans and execute growth strategies.
- Create tailored pitches, proposals, and RFP responses based on specific client opportunities.
- Assess market trends, client needs, and competitive positioning to uncover business development opportunities.
- Manage marketing collateral, including website content, brochures, capability statements, presentations, attorney biographies, and experience lists.
- Support webinar and client event planning by partnering with attorneys to define topics, coordinate webinars and events with the Events Team, and provide on-site support.
- Identify and support profile-building opportunities through sponsorships, memberships, client presentations, conferences, and speaking engagements.
- Support the integration of lateral partners and counsel by developing individual business development plans.
- Lead strategy and coordinate submissions for Chambers, The Legal 500, and other legal directories and rankings.
- Collaborate with business development colleagues across practices and industry groups to pursue cross-selling opportunities.
- Use CRM and experience management systems to identify relationship targets and relevant experience for business development initiatives.
- Develop and manage budgets for the assigned industry group and practices, track expenditures, and evaluate ROI.
- Supervise and mentor junior team members.
- Support broader Marketing Department priorities, including covering other practice groups during manager absences.
- Partner with California office leadership to develop and execute regional marketing and business development strategies that strengthen presence and drive business growth.
- Coordinate regional media opportunities with the Media Relations Team and manage award submissions for California attorneys.
- Develop and manage California business development budgets, track spending, and evaluate initiative effectiveness.
- Maintain regional marketing materials, including internal newsletters, website content, brochures, capability statements, and presentations.
- Identify and support regional sponsorships, memberships, client presentations, conferences, and speaking opportunities.
Requirements
- Bachelor’s degree required; advanced degree is a plus.
- Minimum 6 years of marketing and business development experience.
- Prior experience in a law firm, professional services organization, financial services firm, or investment bank preferred.
- Experience supporting the technology and media industry strongly preferred; knowledge of the California market desired.
- Strong understanding of professional services business development, including pitches, proposals, and RFP processes (preferred).
- Exceptional writing, editing, presentation, and verbal communication skills.
- Advanced proficiency in Microsoft Office, including PowerPoint, Word, and Excel.
- Proficiency with CRM systems such as DealCloud; experience management tools such as Foundation and AI-enabled tools preferred.
- Ability to build strong working relationships with partners, firm leadership, colleagues, and clients.
- Excellent project management and organizational skills, including prioritizing competing demands, managing multiple initiatives, and meeting tight deadlines.
- Strategic thinking, analytical, and problem-solving skills with the ability to define goals and deliver measurable results.
- Experience developing and managing budgets and evaluating business development investment effectiveness.
- Demonstrated leadership experience, including supervising and mentoring team members.
- Ability to work independently and collaboratively in a fast-paced environment while adapting to changing priorities.
- Sound judgment, discretion, and professionalism when handling confidential and sensitive information.
- Strong attention to detail, reliability, initiative, and commitment to exceptional internal and external client service.
Technologies
- Microsoft Office (PowerPoint, Word, Excel)
- CRM systems such as DealCloud
- Experience management tools such as Foundation
- AI-enabled tools (preferred)
Benefits
- Discretionary bonus annually
Location: San Francisco, CA (hybrid)
Salary: USD 138,000 - 170,000 per yearly
Education: Bachelor’s degree