Community Liaison - Account Manager/Business Development/Marketing/Outreach

Horizon Health offers a competitive compensation package, comprehensive benefits, and strong opportunities for career development within a collaborative, community-focused environment. This full-time, on-site role is based in Alexandria, MN and covers the Minnesota Territory, supporting inpatient psychiatric services across Minnesota and North Dakota locations.

Benefits

• Competitive compensation
• Medical, Dental, Vision, and Prescription Drug Plan
• 401(K) with company match and discounted stock plan
• Long-term Disability
• Short-term Disability
• Flexible Spending Accounts
• Health Savings Account
• Life Insurance
• Career development opportunities within the company
• Tuition Assistance
• Rewarding work environment

Responsibilities

• Demonstrate and implement Sales Excellence and Service Recovery standards
• Act as liaison between the facility and referral sources and implement service-oriented action plans
• Serve as a resource and representative to the community
• Conduct facility tours for key stakeholders
• Attend Business Development team meetings and provide marketing reports, updates, and Service Recovery opportunities to the Director in a timely manner
• Maintain documentation of top accounts, key contacts, planning reports, client profiles, competitive profiles, and updates as required
• Build and maintain positive relationships with existing referral sources and identify additional referral sources
• Maximize field time while maintaining a daily average of 8-10 face-to-face contacts with assigned referral sources about programs, treatment philosophies, outcomes, and satisfaction data
• Develop and communicate sales messaging for each program and target audience
• Develop and implement a strategic sales plan for existing and potential referral sources within the territory and target markets
• Assess, develop and implement sales activities to achieve maximum market penetration and identify potential accounts in targeted segments
• Monitor referral inquiries and admissions statistics daily
• Analyze weekly sales action plans for effectiveness and adjust as needed
• Maintain awareness of industry changes or trends and adapt weekly sales plans and overall business development strategies
• Facilitate positive, timely, and accurate communication
• Foster cooperation and use problem-solving skills to build relationships among the facility, referral sources, patients, families, and the community
• Maintain up-to-date information in MedSeries 4, MIDAS, and MEDIK, including daily contacts and account information
• Display proficiency in using proprietary reports to plan sales activity
• Complete all required reports and information requests promptly, including expense reports, sales call plans, and post-call follow-ups
• Participate in off-hours sales and community activities as needed

Requirements

• Education: Bachelor’s degree in marketing, business, or a related field; experience may be evaluated on a case-by-case basis in lieu of a degree
• Experience: Prior marketing and/or sales experience within a behavioral healthcare setting preferred; three years minimum documented experience in referral development, account management, sales growth, and physician relationships preferred
• Licensure/Certification: Valid Driver’s License
• Technologies: MedSeries 4, MIDAS, MEDIK