Director of Business Development & Marketing

Responsibilities

• Lead strategic market research to identify new markets, applications, products, and customer segments.
• Translate data and customer input into actionable product, pricing, and go-to-market strategies that address problems and drive revenue.
• Collaborate with Product, Engineering, and Sales to shape the product roadmap and serve as a primary decision-maker on development priorities.
• Own the value proposition and messaging for key product lines, ensuring clear, differentiated positioning across channels.
• Build and mentor a high-impact team across branding, business development, and market intelligence; maintain alignment with Sales.
• Drive multi-channel execution including trade shows, events, digital initiatives, content, and sales enablement with measurable impact.
• Present market trends, competitive landscape, strategy, and performance to senior leadership and the Board.

Requirements

• Solid foundation in B2B marketing and market research, ideally within industrial, manufacturing, or engineered products.
• Experience in product management, portfolio leadership, or ownership of a commercial product line.
• Proven ability to analyze markets, trends, and customer behavior and translate findings into strategy.
• History of converting customer problems into defined solutions, business cases, and go-to-market plans.
• Strong executive presence with the ability to influence senior leaders and cross-functional teams.

Type and location

• Onsite position based in Indianapolis, IN or Franklin, TN; remote or hybrid arrangements are not available.

What to expect

• Travel approximately 30 to 40 percent for customer visits, market assessments, trade shows, and key internal meetings.
• High visibility with senior leadership and cross-functional partners.
• Direct influence on product strategy, market direction, and the long-term company plan.

Why join Hydro-Gear

• Opportunity to set direction for products, markets, and commercial strategy at a global leader.
• Chance to build and lead a high-impact, cross-functional team.
• A culture that prioritizes innovation, customer success, and continuous improvement.