Sales Director
Job Description
Lead growth and market adoption for the ECOVA platform from Wisconsin, with approximately 25% travel, by building demand and commercializing recyclable, paper-based packaging solutions.
Responsibilities
- Source and secure new ECOVA opportunities across defined markets
- Develop and maintain a robust sales pipeline focused on shifting from plastic to paper-based packaging
- Grow strategic accounts through new applications, products, and tailored solutions
- Collaborate with customers to assess feasibility, performance, and conversion pathways
- Support trials, qualification, and commercialization efforts
- Position ECOVA to align with evolving regulatory and sustainability requirements
- Establish trusted relationships with key customers, partners, and stakeholders
- Lead negotiations, pricing strategy, and contract development
- Represent Rapids at industry events, trade shows, and customer engagements
- Build and guide a high-performing commercial team and implement scalable processes and customer focus
- Align team priorities with strategic market opportunities
- Drive accountability and measurable performance
- Monitor market trends, customer behavior, and competitive activity
- Translate insights into actionable growth plans and forecasts
- Maintain visibility into key opportunities and risks across the portfolio
- Collaborate cross-functionally with operations, R&D, and marketing to deliver solutions
- Align sales strategies with manufacturing capabilities and the innovation pipeline
- Support ongoing improvement and evolution of the sales process
Requirements
- Minimum of 5 years in sales leadership, including managing a team
- Experience in flexible packaging, paper, film, or related manufacturing sectors
- A proven track record of driving growth and winning new business
- Strong consultative or solution-based selling background
- Experience navigating complex sales cycles with technical stakeholders
- Preference for exposure to sustainability-driven products, packaging innovation, or material conversion
Benefits
- Be part of a family-owned company with deep expertise in paper, printing, and packaging
- Contribute to a platform designed to replace plastics with recyclable packaging alternatives
- Help customers meet sustainability goals and comply with evolving regulatory requirements
- Play a visible role in shaping the future of packaging innovation
Why this role is different
This position goes beyond traditional packaging sales.
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