Sales Development Representative (SDR) – Outbound
Job Description
Softcom Systems, Inc is hiring an outbound Sales Development Representative (SDR) to support revenue growth from the Houston market. In this onsite role, you will focus on prospecting and qualifying leads, then translating those conversations into booked meetings for the sales team.
You will run targeted outbound outreach across phone, email, and LinkedIn, aligning each interaction with the organization’s Ideal Customer Profile (ICP). The position also emphasizes accurate CRM activity tracking, ongoing follow-up across multiple touchpoints, and continuous feedback to strengthen outreach and messaging.
Key Responsibilities
- Conduct outbound prospecting through cold calling, email, and LinkedIn.
- Identify, engage, and qualify prospects according to the defined Ideal Customer Profile (ICP).
- Generate and book qualified meetings for the sales team.
- Research target accounts and contacts to personalize outreach.
- Follow up consistently across multiple touchpoints.
- Maintain accurate lead and activity records in the CRM.
- Handle objections and communicate the value proposition effectively.
- Collaborate with the sales and GTM team to improve messaging and outreach strategies.
- Share feedback from prospect conversations to refine sales strategy.
- Meet assigned activity, meeting, and pipeline targets.
Requirements
- Authorized to work in the United States; no visa sponsorship is available.
- Available for a full-time schedule.
- Reliable internet connection and a dedicated workspace if working remotely.
- 3+ years of experience in outbound sales, B2B business development, inside sales, or a similar customer-facing role.
- Strong verbal and written communication skills.
- Proven experience with cold calling, lead generation, and appointment setting.
- Comfortable handling objections and engaging decision-makers.
- Strong understanding of B2B sales processes.
- Self-driven with the ability to work independently and meet targets.
- Good research, prospecting, and follow-up skills.
- Experience using a CRM and sales engagement tools.
- Technology, SaaS, or IT services sales experience is an advantage.
- Ability to learn new tools and adapt quickly to changing sales processes.
Technologies
- CRM
Benefits
- Work with a focused and experienced GTM team.
- Performance-driven growth opportunities.
- Direct exposure to the B2B sales cycle.
- Opportunity to grow into a senior sales or Account Executive role based on performance.
Location: Houston, TX (onsite; locals preferred). Employment Type: Full-Time. Work Location: In person.