Sales Manager
Job Description
Renewal by Andersen of Greater Maine offers a structured, coaching-focused culture for sales leaders who want to build performance through training, accountability, and hands-on development. This onsite role helps strengthen a repeatable system that prepares the Proximity, Events, and Retail team to generate qualified appointments for in-home sales.
Compensation: $70,000.00 - $80,000.00 per year. Location: Bangor, ME (in person).
What you’ll do
The Sales Manager leads recruiting, onboarding, training, and ongoing coaching for proximity (door-to-door/neighborhood) and events marketing representatives. You’ll design and refine the curriculum, build clear development pathways, and ensure the team operates with consistent brand standards while staying focused on appointment production.
- Design, deliver, and continuously improve onboarding and training for proximity and events representatives.
- Create development paths from new hire to top performer, including skill benchmarks, certification checkpoints, and promotion readiness criteria.
- Maintain training materials, scripts, talk tracks, objection-handling guides, and role-play scenarios aligned with Renewal by Andersen brand standards and current offers.
- Run regular ride-alongs and in-field shadowing, plus on-site coaching at events, to observe, model, and reinforce best practices in real time.
- Lead by example through personal canvassing and hands-on event work to demonstrate approach, engagement, and appointment-setting techniques.
- Deliver same-day debriefs with specific, actionable feedback and follow-up plans.
- Plan and facilitate new-hire classroom sessions, weekly skill-building workshops, and team meetings covering product knowledge, brand story, qualifying, objection handling, and appointment setting.
- Use role-play, practice drills, and recorded examples to build confidence before reps go into the field.
- Partner with HR on onboarding logistics, training documentation, and tracking completion.
- Set and communicate expectations for activity, lead quality, and appointment production; monitor individual and team results daily and weekly.
- Conduct one-on-ones, performance reviews, and corrective action when needed, in partnership with HR.
- Recognize and celebrate wins to build a positive, competitive, high-accountability team culture.
- Participate in recruiting, interviewing, and hiring to maintain appropriate staffing for the proximity and events marketing team.
- Collaborate with marketing leadership on event calendars, staffing, booth setup, and neighborhood canvassing strategy around active installation areas.
- Analyze lead source data to identify top-performing events, territories, and reps, then adjust deployment accordingly.
- Work with the in-home sales team and call center to improve appointment quality, confirmation rates, and handoff.
Benefits
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Tuition reimbursement
- Vision insurance
Requirements
- Proven ability to teach sales skills and measurably improve individual performance.
- Strong presentation and facilitation skills, comfortable leading classroom and field-based training.
- Comfortable with technology and data, including CRM systems, reporting dashboards, and coaching platforms.
- Valid driver’s license, reliable transportation, and acceptable driving record.
- Availability to work evenings and weekends, including seasonal events.
Preferred
- Background in home improvement, windows and doors, or in-home sales.
- Experience building a training curriculum or onboarding program from the ground up.
Work environment
- Regular work outdoors in neighborhoods and at events in varying Maine weather.
- Walking for extended periods, standing for long periods at events, and climbing stairs and steps at residences.
- Ability to lift and carry event displays, booth equipment, and materials up to approximately 50 lbs.
- Regular local travel throughout the Greater Maine service area, with occasional overnight travel.
Technologies: CRM systems, reporting dashboards, coaching platforms.