Sales Manager (salary + bonus)

Windward Communities operates The Reserves and Walnut Ridge, and we are seeking a results-driven Sales Manager to spearhead the sales pipeline, lead a high-performing team, and nurture relationships with homebuyers and residents in Lansing, Michigan. This onsite role centers on hitting and surpassing sales goals within a dynamic, fast-growing community-focused environment, with an emphasis on guiding prospects from initial contact through ownership.

Responsibilities

• Guide customers through the complete sales lifecycle from qualifying leads and initial contact to community tours, overcoming objections, closing, and post-sale follow-up.
• Lead daily internal sales efforts by converting leads and opportunities into appointments and delivering quality sales appointments with customers.
• Encourage customers to purchase a home in the community and work to convert current rental residents into homeowners.
• Lead by example with a genuine respect for the team, community, amenities, and residents.
• Maintain frequent and scheduled follow-up to advance leads and opportunities through the sales process.
• Utilize the Salesforce platform to document all customer interactions promptly, maintain accurate data entry, generate reports, and perform data clean-up as needed.
• Collaborate with the Mortgage Loan Originator (MLO) team to ensure all home purchase applications and paperwork are submitted accurately and on time.
• Hire, train, direct, and motivate the sales team using effective management techniques and accountability measures, including goal setting and ongoing performance reviews.
• Work with the Community Manager, Regional Sales Manager, and other key staff to ensure home availability, prioritize inventory, and foster a cohesive community-level team environment.
• Perform other duties as assigned.

Requirements

• High School Diploma or equivalent experience.
• Minimum of 2 years in a sales or sales/service hybrid environment.
• Independent leadership abilities; dependable and self-motivated.
• Strong relationship-building skills and the ability to establish rapport with customers and residents.
• Agile and adaptable mindset with the ability to pivot in response to evolving business needs.
• Ability to grow, develop, motivate, and coach team members.
• Capacity to prioritize and meet deadlines in a fast-paced environment.
• Strong organizational, communication, enthusiasm, and interpersonal skills.
• Proficient computer skills, including navigating websites, spreadsheets, email, and related tools.
• A valid driver’s license, clean driving record, and automobile insurance.

Technologies

• Salesforce

Benefits

• Competitive salary and incentive plans with payouts on a monthly, quarterly, and yearly basis.
• Health, dental, and vision insurance plan options.
• Industry-leading Paid Time Off plan.
• 401(k) retirement plan.

Preferred

• Experience managing or leading sales-specific staff.
• Property management, multi-family living, and/or hospitality experience (highly desired).
• Existing knowledge or experience with Salesforce (highly desired).