Business Development Representative
Job Description
Build and manage community referral partnerships to grow awareness and improve the admissions referral flow.
Responsibilities
- Work closely with hospital discharge planners, social workers, case managers, physicians, and management; provide education to generate referral sources with the appropriate staff
- Develop and maintain strong relationships with key referral sources
- Identify partnership opportunities and growth potential across the community
- Manage leads from referral sources and help ensure an efficient admissions process for clients
- Increase referral volume within facilities through outreach to physicians, social workers, and discharge planners
- Coordinate with the clinical assessment team to align referrals with services offered by the facility
- Educate patients, families, community members, and other referral sources on programs, services, and amenities
- Coordinate completion of the admission process and ensure appropriate resources are obtained
- Travel frequently within the community to schedule meetings and develop contacts and referral sources
- Document referral sources in the appropriate contact management system
- Develop events and educational forums that showcase programs and create opportunities to identify potential referral sources
- Maintain existing referral relationships
- Use analytic tools, including Salesforce, to plan and evaluate activity to optimize results
- Represent the facility in professional forums and consistently communicate the organization’s mission during outreach
- Create outreach initiatives to regularly communicate the facility mission to referral sources via phone, email, e-blast, written notes, events, networking, and other professional activities
- Provide the facility or receiving team with appropriate information to facilitate admission when needed
- Create outreach initiatives to ensure regular communication with top referral sources using phone, email, e-blast, written notes, events, and networking
- Perform other functions and tasks as assigned
Requirements
- High school diploma or equivalent required
- Bachelor’s degree in Marketing or a related health or social services field preferred
- 2+ years of experience in sales and/or marketing required
- Must have and maintain a valid driver’s license
Technologies
- Salesforce
Purpose Statement
- Expand lines of service defined by management by developing and retaining referrals from physicians and other key non-physician referral sources