Digital Sales Manager

Digital Sales Manager role overview for Pamal Broadcasting, focusing on developing digital sales initiatives across Albany, Glens Falls, NY and Rutland, VT markets.

Responsibilities

• Collaborate with sales leadership to meet revenue targets and maximize digital revenue streams across Albany, Glens Falls, NY and Rutland, VT markets.
• Develop and maintain internal systems and processes to keep digital products current, up-to-date, and competitive.
• Work closely with vendors and all Pamal Broadcasting departments including sales, programming, and marketing to support digital needs; participate in in-person and remote sales presentations as required; assist in crafting digital sales presentations.
• Lead ongoing training and development of existing sales staff and new sales associates in digital products and opportunities.

Requirements

• Education: Bachelor's degree in marketing, business, or a related field.
• Experience: 4+ years of media sales experience with a focus on digital platforms.
• Management History: Proven success in sales management, team coaching, and goal attainment.
• Industry Familiarity: Direct experience with broadcasting.
• Essential Skills: Strategic coaching – ability to mentor sales reps and lead group training.
• Essential Skills: Data analytics – skill in using analytics tools to assess digital campaign ROI.
• Essential Skills: Software Proficiency – mastery of presentation tools and CRM software (Google Workspace, Salesforce, Tableau).
• Essential Skills: Client relations – strong B2B relationship-building to secure new business.
• Essential Skills: Proposal development – talent for dissecting RFPs and creating compelling sales strategies.
• Essential Skills: Communication – exceptional verbal, written, and presentation skills.

Technologies

• Google Workspace
• Salesforce
• Tableau

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Paid time off
• Vision insurance
• Retirement plan

Application question

• Do you have reliable transportation to travel to Pamal's other locations as needed?

Location and commute

On-site location: Glens Falls, NY

Preferred commuting location: Latham, NY 12110