Retail Sales Manager

The Retail Sales Manager plays a key leadership role in Michaels Stores, helping establish a high-performing selling culture that supports strong store results and an engaging customer experience. This position oversees front-end and service operations to ensure consistent execution of selling behaviors, brand standards, and operational expectations.

Responsibilities

• Assist the Store Manager in leading and supporting adherence to Standard Operating Procedures (SOPs) and Company programs to maintain compliance with applicable laws and requirements.
• Ensure Company policies and operating standards are executed effectively, holding team members accountable for store conditions and results.
• Model and coach best-in-class Customer Experience and ART of Selling behaviors to drive conversion and customer satisfaction.
• Provide Manager-on-Duty (MOD) coverage to maintain floor leadership, service standards, and operational continuity.
• Ensure accurate and efficient use of POS and Self-Checkout systems, supporting smooth transactions and customer support.
• Oversee Balloons business, birthday party operations, and other in-store programs and events.
• Promote and enroll customers in the Loyalty Rewards Program to support retention and repeat visits through consistent execution.
• Champion MCC/Extend services (US only) by keeping the team informed and supporting customer adoption of protection plans and related offerings.
• Drive sales and operational excellence in the Knit & Sew Shop, including expertise and oversight of the Cut Bar experience.
• Ensure efficient execution of BOPIS and Same Day Delivery for timely fulfillment and strong omni-channel service.
• Support Custom Framing operations, including customer consultations and coordination with the frame shop (in select volume frame shops).
• Train, coach, and develop team members through structured TM onboarding and ongoing skill-building across assigned departments.
• Partner in maintaining strong Asset Protection practices to reduce shrink through awareness, compliance, and safe operations.
• Perform other duties as assigned.

Requirements

• Ability to remain standing for long periods.
• Ability to move throughout the store.
• Regular bending, lifting, carrying, reaching, and stretching.
• Ability to lift, carry, push, and pull merchandise and fixtures, up to 25-50 pounds with or without reasonable accommodation.
• Ability to climb ladders or step stools to stock and retrieve products.
• Ability to perform repetitive motions, including scanning items, stocking shelves, and operating POS equipment.
• Ability to work in a fast-paced environment with frequent customer interactions.
• Work hours include nights, weekends, and early mornings.

Minimum Experience

• 3+ years of retail leadership experience.

Location and Work Setup

• Location: North Conway, NH (onsite)

Technologies

• POS
• Self-Checkout
• BOPIS

Benefits

• 401(k) with employer match
• Employee Assistance Program
• Medical, dental, and vision coverage
• Telemedicine services
• Flexible spending accounts
• Commuter benefits
• Tuition assistance
• Adoption assistance
• Various voluntary insurance options
• Employee discounts
• Access to partner discount programs
• Michaels Benefits at a Glance page (summary of benefits)