Service Business Development Representative

The Service Business Development Representative at Seacoast Chevrolet is an onsite role in Ocean, NJ focused on driving revenue growth and strengthening customer retention within the dealership service department. The position supports service appointment creation through consistent phone engagement, OEM program adoption, and coordinated service marketing efforts.

Service Growth and Performance Focus

The role builds and executes growth plans aligned with Chevrolet service standards to support key outcomes, including increasing RO count, improving upsell conversion, and increasing retention across maintenance, repair, and warranty work. The position also centers on operational results tied to service traffic and profitability.

• Build and execute service growth plans aligned with Chevrolet service standards
• Increase RO count, upsell conversion, and retention across maintenance, repair, and warranty
• Develop follow-up systems, service reminders, and personalized outreach to keep Chevy owners returning

OEM Programs and Service Appointment Generation

To drive market share and customer engagement, the representative maximizes participation in Chevrolet programs designed to increase service volume and support profitable repair work. This includes Chevrolet loyalty and certified service initiatives, as well as warranty and recall-related activity.

• Maximize participation in MyChevrolet Rewards
• Increase Certified Service promotion participation
• Support warranty processing and recall campaigns
• Generate service appointments through daily phone engagement

Service Marketing Collaboration

The representative partners with the staff digital marketing manager to promote Certified Service offerings and seasonal maintenance campaigns, including Chevy-specific digital outreach. This coordination supports customer acquisition and ongoing engagement.

• Promote Certified Service offers
• Support seasonal maintenance campaigns
• Assist with Chevy-specific digital outreach

Customer Experience and Brand Promise

The position helps ensure a consistent, high-quality customer experience from check-in through vehicle delivery, reinforcing the Chevrolet Certified Service brand promise.

• Ensure service experience quality from check-in to vehicle delivery

Competitive Market Monitoring

The representative monitors local independents and competing OEM service departments to help maintain competitive pricing, offerings, and turnaround times.

• Track local independent and competing OEM service performance
• Support competitiveness through pricing, offerings, and turnaround time awareness

Phone, CRM, and Documentation Requirements

The role includes daily inbound and outbound phone calls to promote service, promotions, and products in support of the Service Business growth goals. Accurate and timely recording of customer interaction activity is required in the company customer database, including clear, professional notes.

• Field inbound and make outbound calls daily to promote services, promotions, and products
• Generate service appointments
• Record all customer interaction activity in the customer database
• Enter notes timely and with complete, professional detail

Minimum Qualifications

• Minimum 1 year in customer service representative or similar call center experience
• Excellent interpersonal and customer service skills (retail-related experience desired)
• Strong verbal and written communication skills
• Automotive service, fixed operations, or dealership business development experience (Chevrolet/GM experience strongly preferred)
• Strong understanding of GM warranty processes, recall workflows, and Certified Service standards
• Strong communication, negotiation, and relationship-building skills

Technologies

• Dealertrack DMS
• Drive Centric CRM
• GM Global Connect
• Service Workbench

Compensation and Benefits

The salary range for this role is USD 45,000 - 50,000 per year. Pay includes a weekly salary plus commission and bonuses based on performance.

• Medical and dental insurance
• 401K
• Vacation
• Weekly salary plus performance-based commission and bonuses