Hospice Business Development
Job Description
Drive hospice referral growth and build referral partnerships across Northbrook, Illinois in an onsite business development role.
Responsibilities
- Develop and run strategic marketing, market development, and go-to-market plans focused on qualified hospice referrals and sustainable census growth
- Build, grow, and maintain referral relationships with hospitals, physicians, skilled nursing facilities, assisted living communities, case managers, and other key sources
- Deliver a clear hospice value proposition through consultative outreach, marketing communications, and responsive account management
- Find new customer acquisition opportunities by assessing local market trends and prioritizing high-potential accounts
- Partner with clinical, operational, and leadership teams to support sales enablement, coordinate campaigns, and ensure referral partners receive excellent service
- Track outreach activity, referral patterns, marketing campaign performance, and pipeline opportunities to guide growth decisions
Requirements
- Proven experience in B2B marketing, healthcare sales, hospice business development, provider relations, or key account management
- Ability to create and execute marketing strategies that convert market insights into measurable referral growth and stronger community awareness
- Strong communication skills with the ability to build credibility with healthcare professionals and explain complex services clearly and empathetically
- Comfort managing a territory, prioritizing opportunities, and following through in a relationship-based sales environment
- High professionalism, initiative, and compassion for patients, families, and healthcare partners
Education
- Bachelor’s degree in marketing, business, healthcare administration, communications, or a related field
Benefits
- Health insurance
- Sick leave
- Holiday pay
- Paid time off
- Annual salary: USD 80,000 to 100,000
- Bonus/Commission: Yes
Preferred Qualifications
- Experience in hospice, home health, post acute care, senior living, healthcare recruiting, or another healthcare services environment (strongly valued)
- Experience with inbound marketing, email campaigns, product positioning, market planning, or strategic marketing
- Bachelor’s degree in marketing, business, healthcare administration, communications, or a related field (preferred)