Sales Director - Senior Living

Mustang Creek Estates, a senior living community in Allen, Texas, is seeking an experienced Sales Director to lead all sales efforts onsite and drive census to 95 percent and beyond. In this role, you will oversee the move-in journey, build meaningful relationships with families and referral partners, and partner with leadership to ensure sales activities align with the community’s goals.

Responsibilities

• Lead all sales efforts to achieve and maintain 95%+ census and revenue goals.
• Develop, execute, and refine sales strategies that convert inquiries into move-ins.
• Build and maintain strong relationships with families, prospects, and local referral partners.
• Manage the entire move-in process, ensuring a smooth transition for residents and their families.
• Partner with the Executive Director and marketing leadership to align sales activities with community goals.
• Represent Mustang Creek Estates in the local community through outreach, presentations, and networking.

Requirements

• Must have senior living sales experience (assisted living, memory care, or related).
• Proven ability to generate leads, close sales, and build long-term referral relationships.
• Strong communication, planning, and negotiation skills.
• Skilled in time management, organization, and follow-through.
• Proficiency in Microsoft Office (Excel, Outlook, Word); database/CRM experience a plus.

Technologies

• Microsoft Office
• Excel
• Outlook
• Word
• CRM

Benefits

• Full-time role (40 hours/week) with schedule flexibility to meet business needs.
• Supportive leadership team and a mission-driven environment.
• Opportunity to directly impact the lives of seniors and their families.

Reporting Structure

Reports to: Executive Director & Executive Director of Sales and Marketing.