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Job Description

Benefits

Ormco offers a benefits‑forward environment designed to support your health, finances, and ongoing professional growth. Expect comprehensive programs across Health & Wellbeing, Retirement & Financial Benefits, Life & Disability Insurance, Paid Time Off, and Learning & Career Development. The culture emphasizes collaborative partnerships with orthodontists and clinical teams, a commitment to education, and opportunities to advance your career within a values‑driven organization.

  • Health & Wellbeing
  • Retirement & Financial Benefits
  • Life & Disability Insurance
  • Paid Time Off
  • Learning & Career Development

Responsibilities

  • Drive sales of Ormco products and solutions to meet or exceed quoted targets and goals.
  • Primary objective is to win, expand, and retain Ormco business within each assigned account.
  • Apply a consultative selling approach to build trust with the orthodontist and their clinical team.
  • Utilize an educational approach to promote Ormco’s digital product portfolio.
  • Develop and execute sales and educational strategies to increase utilization and educational activity in the territory.
  • Influence doctors and staff to purchase and commit to using Ormco and AOA products.
  • Regularly meet with orthodontists and staff to promote products, share new information, and gather feedback.
  • Learn and understand the customer’s clinical and business practices, patient care philosophy, and care approach.
  • Perform complete territory analysis and planning to meet revenue goals, including block planning, aging receivables management, and budget compliance.
  • Travel throughout the territory to meet with established and new accounts, uncover needs, and exceed expectations.
  • Provide timely responses to customer requests such as product questions, quotations, pricing, terms, and educational or marketing needs.
  • Establish and manage customer delivery expectations for quoted products and solutions.
  • Serve as the primary communication conduit to each customer.
  • Meet with customers to define product and service needs and monitor performance over time.
  • Leverage sales tools, collateral, and marketing materials to position the best Ormco solution for account needs.
  • Translate technical product information and clinical value into clear benefits for customers.
  • Maintain up‑to‑date CRM records and collaborate with marketing to quantify needs and provide competitive insights.
  • Review customer complaints and recommend corrective actions to the Regional Sales Manager or Marketing Manager per guidelines.
  • Stay aware of new products entering the market and maintain thorough knowledge of all Ormco solutions and their value propositions.
  • Continuously improve knowledge and sales skills to add value for all customers and the sales team.
  • Maintain required reports, including forecasts, pipeline, market intelligence, and competitive insights.
  • Manage expense reporting in line with Ormco and Envista policies.
  • Comply with sales policies and procedures to deliver appropriate customer treatment.
  • Follow corporate policies regarding customer entertainment and relations.
  • Perform other duties as assigned as needed.

Requirements

  • Bachelor’s degree is required.
  • 3–5+ years of B2B sales experience with a proven track record in customer relationship and account management within the relevant industry segment.
  • Ability to travel 3–5 days overnight per month.

Technologies

  • Microsoft Office Suite
  • SF.com
  • Dynamics

Territory

The geography covers the entire state of Virginia, excluding the Metro DC area. The ideal candidate should reside in Richmond, VA. A car allowance and mileage reimbursement are provided through Motus.

Location

Richmond, Virginia onsite

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