Business Development Leader
Job Description
BConnected, LLC, a digital marketing agency based in Appleton, Wisconsin, is seeking a growth-focused Business Development Leader who will identify new opportunities, develop client relationships, and close new business. This on-site role blends strategic outreach with hands-on deal execution to drive revenue and strengthen the agency's market presence in Wisconsin and the surrounding markets.
Responsibilities
- Identify, prospect, and build relationships with qualified business opportunities
- Maintain a consistent sales pipeline through networking, referrals, outreach, and strategic partnerships
- Conduct discovery meetings to understand client goals, challenges, and marketing needs
- Present BConnected’s services and capabilities to prospective clients
- Collaborate with internal teams to develop proposals and recommended solutions
- Manage opportunities through the sales process from initial contact to contract execution
- Attend networking events, trade shows, and industry functions across Wisconsin and nearby markets
- Keep accurate records and pipeline activity in CRM systems
- Develop referral relationships with business leaders, chambers, associations, and complementary service providers
- Meet and exceed monthly, quarterly, and annual sales targets
- Provide market intelligence and client feedback to agency leadership
Requirements
- 3+ years of business development, sales, account management, or related experience
- Experience selling professional services, marketing services, advertising solutions, technology services, or similar consultative offerings
- Strong communication and presentation skills
- Proven ability to generate leads and close new business
- Ability to build trust and establish long-term client relationships
- Self-motivated and comfortable working independently
- Valid driver’s license and ability to travel within the region
Technologies
- CRM systems
Benefits
- Flexible work environment
- Professional development opportunities
- Mileage reimbursement for business travel
- Paid time off
- Collaborative and growth-oriented culture
What Success Looks Like
- Build a healthy and consistent sales pipeline
- Develop relationships with key business leaders and referral partners
- Consistently generate qualified opportunities for the agency
- Contribute meaningful growth in recurring monthly revenue
- Become a trusted representative of the BConnected brand within the business community
Compensation & Benefits
- Base Salary: $55,000 to $70,000
- Commission Opportunity: $20,000 to $40,000+ annually
- Expected On-Target Earnings (OTE): $75,000 to $100,000+
Job Details
- Job Type: Full-time
- Pay: $55,000.00 - $70,000.00 per year
- Experience: B2B Sales: 3 years (Required)
- Work Location: In person
Why Join BConnected?
Joining BConnected offers the chance to influence the growth trajectory of a dynamic agency while collaborating with a team that values creativity, innovation, and meaningful client relationships. You will play a direct role in the agency’s future success and be recognized for the impact you contribute.