National Sales Manager – Corporate Gift Programs (General Merchandise/Packaged Goods)

At The Fesco Group, this National Sales Manager role drives growth across corporate gift programs and promotional markets, with a focus on general merchandise and packaged goods positioned as premium recognition and incentive solutions. You will lead business development, consultative selling, and strategic account management while taking opportunities through the full sales cycle.

Based in Brooklyn, NY on-site, you will build relationships across procurement, HR, marketing, and sourcing, then collaborate internally to tailor offerings for seasonal needs and customized gifting programs.

What You’ll Do

• Develop and execute a strategic sales plan for corporate gifting and promotional markets.
• Identify and acquire new B2B customers, including corporate gift program managers, promotional products distributors, incentive and recognition companies, Fortune 1000 procurement teams, marketing agencies, employee engagement providers, and loyalty and rewards companies.
• Build and maintain relationships with purchasing managers, HR departments, marketing executives, and sourcing professionals.
• Present product lines through virtual meetings, in-person presentations, and trade shows.
• Own the end-to-end sales cycle, from prospecting through order fulfillment and post-sale account management.
• Collaborate with marketing to develop customized corporate gift solutions and seasonal promotional programs.
• Prepare quotations, negotiate pricing, and close profitable business while maintaining company margin objectives.
• Monitor industry trends, competitor offerings, and emerging opportunities in corporate gifting.
• Represent the company at industry trade shows, promotional products expos, and corporate gifting events.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field (preferred).
• 5+ years of successful B2B sales and existing relationships in the promotional products, corporate gifting, or incentive marketplace.
• Proven ability to develop new business and consistently exceed sales quotas.
• Strong presentation, negotiation, and closing skills.
• Willingness to travel for customer meetings and trade shows.
• Experience with holiday gifting programs and large-volume seasonal orders.
• Knowledge of private labeling, custom packaging, and branded promotional products.
• Experience managing enterprise or national accounts.
• Familiarity with sourcing, logistics, and inventory planning.

Performance Focus

• Annual sales revenue
• Gross margin performance
• New account acquisition
• Customer retention and growth
• Average order value
• Sales pipeline development
• Forecast accuracy
• Customer satisfaction scores

Core Competencies

• Business development
• Consultative selling
• Relationship management
• Strategic account management
• Prospecting and lead generation
• Contract negotiation
• Forecasting and pipeline management
• Customer-focused problem solving
• Communication and presentation skills
• Time and territory management

Compensation and Benefits

• Base salary: USD 100,000 - 125,000 per year
• Premium benefits
• Uncapped sales commissions