Outside Sales & Business Development Representative

Outside sales and business development role serving the West Michigan real estate community through relationship building, in-person outreach, and referral growth.

Responsibilities

• Spot, develop, and pursue new business opportunities with Realtors, real estate brokerages, and other referral partners across West Michigan
• Build and maintain strong relationships with existing clients and referral partners
• Conduct regular office visits, in-person meetings, and presentations to introduce and promote JW’s services
• Create and execute strategies to increase referrals, strengthen partnerships, and expand presence in the real estate community
• Proactively follow up with prospects and referral partners to support long-term relationships
• Maintain and manage contacts, sales activities, and follow-up opportunities
• Represent JW at real estate association meetings, industry events, brokerage gatherings, and community functions
• Identify opportunities for sponsorships, educational presentations, and strategic partnerships
• Coordinate Realtor office meetings and training sessions to showcase JW services and technology
• Help plan and execute client appreciation events and relationship-building activities
• Develop creative ways to engage referral partners and keep JW top of mind
• Support business growth using social media and other promotional initiatives
• Create engaging content highlighting inspectors, services, company culture, and industry expertise
• Assist with development of sales materials, presentations, flyers, and other branded content
• Capture photos and short videos at company events, trainings, and other business activities
• Promote new services, company initiatives, and educational opportunities to referral partners

Requirements

• Previous experience in real estate, outside sales, business development, or relationship-based sales
• Confident, outgoing personality with strong interpersonal and communication skills
• Enjoys connecting with people and building professional relationships
• Self-starter who can work independently, manage schedule, and follow through
• Strong organizational skills
• Comfort presenting to groups and representing a company at professional events
• Creative thinking and willingness to contribute new ideas that support business growth
• Familiarity with social media and basic marketing tools such as Canva (plus)
• Knowledge of the West Michigan real estate market (beneficial, not required)
• Reliable transportation and willingness to travel locally throughout West Michigan and West Michigan Lakeshore community

Technologies

• Social media
• Canva

Compensation

• From $50,000.00 per year

Experience

• Real Estate: 1 year (preferred)

Location and Travel

• Work location: On the road
• Primary location: Grand Rapids, MI (onsite)
• Ability to commute: Grand Rapids, MI 49544 (preferred)
• Willingness to travel: 50% (preferred)