Aftermarket Sales Manager - Western U.S.

The Aftermarket Sales Manager for the Western U.S. at Vermeer Corporation leads a dealer-network approach to grow aftermarket performance across assigned segments. This hybrid role is focused on translating sales planning into measurable results through goal setting, forecasting, dealer collaboration, and support for marketing and training activities.

Based in Pella, IA, with hybrid work arrangements, this position requires significant travel and offers a 1st shift schedule. The role also includes building annual business plan forecasts and aligning product availability, pricing, and account programs with both dealerships and Vermeer.

What you will do

• Communicate with dealers by establishing sales goals, monitoring results, and visiting dealerships to support quality service.
• Administer dealer group discounts, ensure discount policy adherence, and maintain documentation for any amendments.
• Develop the Business Plan Forecast of Sales annually and drive execution through a consistently high standard of customer service.
• Manage the sales forecast and provide input on controlling and monitoring product inventory to support sales targets, account inventory, and lead times.
• Partner with the regional management team to connect assigned business segment goals to each dealership annual business plan, including market share growth plans, inventory stocking and turns analysis, and strategic rental program considerations.
• Collaborate with the marketing team to complete marketing materials and execute marketing launch plans.
• Assess customer needs and satisfaction through direct communication, including visits to customer job sites, participation in trade shows, customer meetings, and customer events.
• Share product ideas and enhancements with leadership.
• Develop and deliver training by creating training materials, organizing sessions, supporting training assessment, and updating training information for internal sales teams, field personnel, and the dealer network.
• Work with dealerships and their customers to align product availability, pricing, and general account programs across the dealership and Vermeer Corporation.

What you bring

• Bachelor’s degree in marketing and/or business, with a minimum of ten years of sales experience covering areas such as finance, marketing, lead generation, sales management, basic business principles, research skills, and customer retention; or an equivalent combination of education and experience.
• Knowledge of all assigned business segment products, including sales planning and execution.
• Proven experience with product marketing, product launches, market research, and communication management.
• Ability to achieve sales goals, meet financial requirements, and hit inventory targets while growing market share.
• Strong interpersonal skills to maintain positive relationships and encourage openness with customers and peers.
• Capability to act as the Vermeer Corporation industry voice to dealerships, customers, and various associations and market groups.
• Ability to handle confidential information, including product group and corporate profit and loss, product development plans, and budgets.

Work location and schedule

• Location: Pella, IA (hybrid)
• Work shift: 1 - First Shift
• Travel: Significant travel expected
• Hybrid note: Some day-to-day work may be completed outside of a Vermeer campus; discuss arrangements with your manager.