Home Health Business Development Representative

Responsibilities

• Develop and sustain a comprehensive network of referral sources including physicians, hospitalists, discharge planners, case managers, social workers, SNFs, ALFs, and rehab centers throughout Maine.
• Identify and qualify high-potential referral accounts, prioritize them by value, and design targeted strategies to win new business while expanding current relationships.
• Conduct ongoing in-person prospecting, lunch-and-learn sessions, and community education presentations to raise visibility and drive referral volume for Interim HealthCare.
• Respond promptly to new referrals and act as the liaison linking referrers with the clinical operations team.
• Develop and implement a territory business plan with defined targets for new accounts and census growth in home health.
• Prepare and present information on Medicare-certified home health, hospice, and personal care services.
• Maintain a complete log of prospecting, account development, and referral activity in CRM systems (Salesforce or equivalent).
• Provide weekly reports on pipeline activity, referral trends, and territory performance metrics.
• Collaborate with clinical managers to monitor service quality and reassure referral sources about patient care.
• Participate in community health events, healthcare association meetings, and networking functions.
• Maintain current knowledge of Medicare home health eligibility, Maine state regulations, and competitive dynamics in the Maine market.

Requirements

• At least three years of B2B sales experience in home health, hospice, medical, or broader healthcare services.
• Proven ability to cultivate referral relationships with physicians, discharge planners, SNF/ALF staff, case managers, and social workers.
• Knowledge of Medicare-certified home health services, eligibility criteria, and referral workflows.
• Familiarity with Maine and federal home health standards and regulations.
• Results-oriented communicator comfortable working independently in a field-based, territory role.
• Experience with CRM platforms such as Salesforce or HubSpot for pipeline tracking and reporting.
• Valid Maine driver's license and reliable transportation for regular territory travel.

Benefits

• Base salary: $75,000–$85,000 per year
• Performance bonus opportunity
• Medical, Dental & Vision insurance
• 401(k) retirement savings plan
• Paid Time Off plus Paid Holidays
• Flexible field-based schedule
• Mileage and territory expense reimbursement
• Company technology support
• Tuition discounts with Rasmussen University
• CEU and professional development
• Online training and career pathways
• Family-oriented, supportive culture