Industrial Sewing Channel Sales Manager - Domestic

Grow Superior’s U.S. industrial sewing channel with The Merrow Group Companies (Merrow Superior LLC). This is a business-development and channel-growth role built around profitable revenue expansion, winning new accounts, and strengthening relationships through strategic partners. If you enjoy turning customer and competitive discovery into actionable go-to-market decisions, this hybrid opportunity in Fall River, MA offers clear success metrics and performance-based upside.

Responsibilities

• Develop and execute a growth strategy for Superior’s U.S. industrial sewing channel.
• Identify, prioritize, and pursue high-potential customers and prospects.
• Build and maintain an active, qualified sales pipeline.
• Win new customers and develop under-served or previously inactive accounts.
• Expand existing customer relationships across parts, consumables, equipment, owned brands, and adjacent product categories.
• Develop strong relationships with strategic dealers, factories, OEM/service organizations, resellers, and industrial sewing customers.
• Identify opportunities to recover business that has moved to competitors.
• Conduct meaningful customer discovery on products, applications, pricing, availability, service requirements, and competitive alternatives.
• Understand how industrial sewing customers buy, the applications they support, and where Superior can add value.
• Identify competitive products, pricing gaps, assortment gaps, and opportunities to improve market position.
• Partner with Purchasing, Product, Supplier, and Customer Experience teams to improve stocking, pricing, supplier solutions, and offerings based on market learnings.
• Bring actionable customer and competitive intelligence back into the business to drive decisions and action.
• Maintain accurate CRM opportunities, next steps, and pipeline information.
• Track results and continuously improve the sales approach based on what is working.
• Build understanding of Superior’s current U.S. industrial sewing business, then segment and prioritize customers, strategic accounts, and prospects.
• Develop focused plans for priority growth and recovery opportunities and move them toward new orders, expanded relationships, and recurring revenue.

Requirements

• Experience in business development, outside sales, channel sales, or strategic account development.
• Industrial sewing industry experience is strongly preferred.
• Knowledge of industrial sewing machines, parts, consumables, applications, dealers, OEMs, or related markets is highly valuable.
• Existing relationships or credibility within the U.S. industrial sewing industry is a significant advantage.
• Demonstrated ability to prospect, develop opportunities, and win new business.
• Experience growing existing customers beyond historical purchasing patterns.
• Strong commercial judgment around pricing, margins, customer economics, opportunity qualification, and negotiation.
• Ability to understand and communicate technical product and application information credibly.
• Comfort identifying competitive weaknesses and developing strategies to win business.
• Strong follow-through and organizational discipline.
• Comfort using CRM and maintaining an accurate, actionable sales pipeline.
• Ability to work independently while coordinating closely with sales, customer experience, purchasing, supplier, and product teams.
• Experience with industrial sewing equipment, sewing-machine parts, cutting equipment, consumables, factory supplies, textile/apparel manufacturing, upholstery, automotive sewing, technical textiles, or related industrial markets is especially valuable.
• Direct experience in industrial sewing or a closely related industry.
• Experience selling to dealers, distributors, factories, OEMs, service organizations, or resellers.
• Personal experience prospected and won new business.
• Comfort maintaining and managing a CRM-based sales pipeline.

Technologies

• CRM

Compensation & Benefits

• Base salary: USD 55,000 per year (commensurate with experience).
• Performance-based incentive compensation: tied to profitable channel growth, new business development, and overall sales results.
• Schedule: full-time, Monday-Friday.
• Work location: on-site at the Fall River, MA office preferred, open to alternative options for the right candidate.
• Base salary & performance/company-based incentives.
• Growth Opportunities & Advancement.

First 90 Days

During your first 90 days, you will work with leadership with an expectation of visible commercial movement, not only research and account review.

Location & Travel

• Work location: Hybrid remote in Fall River, MA 02720.
• Travel: expected as needed to visit customers, develop strategic accounts, attend industry events, and build the channel.

What Success Looks Like

• Profitable industrial sewing channel revenue growth.
• New customer acquisition.
• Growth and recovery within existing strategic accounts.
• Development of a strong qualified opportunity pipeline.
• Increased penetration across parts, consumables, equipment, and related categories.
• Sales conversion and speed from opportunity to first order.
• Gross profit performance.
• Recovery of competitive or previously lost business.
• Actionable customer, product, and competitive intelligence that leads to business decisions.